The best time to implement AEO in your business is when you want to increase your website’s visibility and attract more customers through local or specific online searches.
For example, a small bakery can use AEO to show up when people search for “bakery near me” on Google, helping to attract visitors without spending on ads.
It’s not recommended if your business doesn’t have at least a basic online presence, as AEO doesn’t replace fundamental digital marketing strategies. If you want to learn more about how to apply AEO, check out this guide.